Trader Joe’s recently unveiled the winners of its 15th Annual Customer Choice Awards for 2024, showcasing the grocery store chain’s most beloved items as voted by its shoppers. The awards, akin to a “winners’ circle,” were determined through an online poll hosted on Trader Joe’s website, allowing customers to express their preferences.
For the second consecutive year, the coveted top spot for the overall most-desired item went to Chili & Lime-Flavored Rolled Corn Tortilla Chips. This snack, likened to skilled athletes in the winners’ circle, retained its champion status, proving its enduring popularity among Trader Joe’s clientele.
In the closely followed category, the rankings were as follows:
- Chili & Lime-Flavored Rolled Corn Tortilla Chips
- Steamed Chicken Soup Dumplings
- Kimbap
- Steamed Pork & Ginger Soup Dumplings
- Butternut Squash Mac & Cheese
Apart from the overall winner, several other categories celebrated customer favorites, with winners like Butter Chicken with Basmati Rice (Lunch & Dinner), Sublime Ice Cream Sandwiches (Sweet Treat), and Hashbrowns (Breakfast & Brunch).
For the beverage category, the seasonal delight of Apple Cider claimed the top position, with other refreshing options securing runner-up spots:
- Apple Cider (Seasonal)
- French Market Sparkling Lemonade
- Triple Ginger Brew (Seasonal)
- 100% Tangerine Juice
- Non-Dairy Brown Sugar Flavored Oat Creamer
The cheese category saw Goat Cheese (Crumbled or Chevrè with Honey) securing the leading position, followed by other delectable options:
- Goat Cheese (Crumbled or Chevrè with Honey)
- Syrah Soaked Toscano Cheese Spread & Dip
- Burrata
- Toscano Cheese with Black Pepper
- English Farmhouse Cheddar with Caramelized Onions
In the produce category, Bananas emerged as the shoppers’ top choice, demonstrating the appeal of this versatile and nutritious fruit. The runner-up produce items were:
- Bananas
- Teeny Tiny Avocados
- Honeycrisp Apples
- Persian Cucumbers
- Lemony Arugula Basil Complete Salad Kit
For appetizers, the winner was the Creamy Spinach & Artichoke Dip, a crowd-pleaser that captured the hearts and taste buds of Trader Joe’s patrons. The appetizer category rankings were as follows:
- Creamy Spinach & Artichoke Dip
- Mac and Cheese Bites
- Parmesan Pastry Pups
- Greek Spanakopita
- Vegetable Bird’s Nests with Soy Dipping Sauce
Trader Joe’s commitment to customer satisfaction is evident in the annual Customer Choice Awards, allowing shoppers to celebrate and recognize their preferred products. The complete list of winners and runners-up can be explored on Trader Joe’s website.
In conclusion, the 15th Annual Customer Choice Awards showcase the diverse and beloved items that have resonated with Trader Joe’s customers, creating a sense of community and camaraderie around these exceptional products.